All too often I get contacted on LinkedIn by people asking ‘how to’ do some things. To an experienced user they may be basic, but to someone new it’s not so obvious so I thought I’d put together a little ‘how to’ document.

1. How to upload/change background photo

This can only be done from the desktop. Once you are signed into LinkedIn all you have to do is click on the pencil where the image is (or will be going). Note, the sizing is very particular – 1584 x 396 pixels. You may have to use an image resizer before you upload it. (Tip – use a creative site like Canva.com and select ‘LinkedIn Background’ then drop or create your image there)

2. How to upload/change profile photo

Click on the pencil where the profile image is (or will be) and upload. This can be done from your phone. Professional is best, but if not then a clear (not cropped) head and shoulders photos is best.

3. How to remove ‘Open to Work’ banner on profile photo

Go into your profile and click the pencil on the ‘Open to work’ box (top section of your profile). From here you will be able to edit or remove any information, including the banner.

4. How to add/edit ‘About’ section

If you don’t already have an ‘About’ section (formerly ‘Summary’) then you’ll find it in the ‘Add to Profile’ button under the banner. if you already have one then just click the pencil to edit. (Tip – take heed of the name if this section ‘About’, and it’s in YOUR profile – so make it about YOU)

5. How to add/remove/reorder ‘Featured’ items

This is a fabulous new addition to profile that LinkedIn made earlier this year. This is like being able to pin your best work/most important information right in front of your visitors eyeline when they come to your page. Don’t waste it. If you don’t already have anything there then you can get it from the ‘Add to Profile’ button under your banner. You can also add a post, article, video or document as you write and post it.

I recommend that you DO NOT feature too many items. People will have to scroll after the first two and a half (desktop) or one and a half (mobile). So if you have more than one order them in order of importance, and I recommend no more than about 5 (but 10 at the most) so people don’t have to scroll too much. To reorder them: click the pencil to edit, then click on the three lines at the top of the item and drag it to where you want it.

6. How to add/delete/reorder skills

Check your skills. Are they all relevant? If you’ve been using LinkedIn for a long time then chances are they are very out of date. Remove them. You do not need skills that aren’t relevant on your profile, even if you have 99+ endorsements… Click the pencil to edit and delete the ones that you don’t want there.

You can also reorder them here if you like. Make sure your top three are pinned to the top. If not then click the pin of the ones in the top three that you want to remove, then click the pin on the ones you want there. To reorder any of them, click and drag on the three lines to the right of each skill.

Finally, to add in any skills, click the plus button next to the pencil, LinkedIn will suggest some from your profile, feel free to click them, and you can type in other ones. When you type some is, if they are there, suggestions will come up – just click them. If there’s no suggestions, but you have an extra skill to add, just add it manually.

7. How to endorse skills

Go to the person’s profile you want to endorse, click on the plus symbol next to the skills and endorse. Why not endorse 10 people, then ask them to endorse you to build up your endorsements (make sure it’s only people who know you you’re asking…)

8. How to ask for recommendations

Recommendations are little mini testimonials on your profile and whether you are looking for a job, or more business they can be a vital resource. It’s one thing you telling people how good you are, but when someone else says it for you it carries so much more impact!

You have two options here:

  • From your profile, go down to recommendations, click on ‘Ask for a recommendation’ and start typing the person’s name.
  • From their profile, click on the ‘More’ button under their banner, go down to ‘Ask for a Recommendation

You must be connected to someone before you can ask or give a recommendation.

9. How to give recommendations

It’s good also for you to give recommendations. It will help your connection for the same reasons that having recommendations on your own profile helps you, but also it looks good and will give your visitors some more content to read on your profile.

You again have two options, both from their profile:

  • Under their banner, ‘More…’ – Recommend XXX
  • Top right of their ‘Recommendations’ section – click Recommend XXX

10. How to download profile information

You can do this from your profile, you can do it on someone else’s, which means they can do it on yours too… This is a download of all public information from a profile packaged into one neat PDF.

It looks a little like a CV/Resume because basically it is. It’s what recruiters might use to store your information when they are gathering candidates. It’s a useful tool though to check what all of your information looks like in this format.

To get: click on the ‘More…’ button under the banner in any profile, then click ‘Save to PDF’. Check your downloads and open it from there.

11. How to see who’s viewed you

A useful tool to keep an eye on the types of people who have been looking at your profile. If you are job searching – are you getting seen by recruiters / potential hiring managers in your industry? If you are on LinkedIn for business – are you being seen by people who you could do business with?

You can check this from two places:

  • From your homepage – to the left, under your profile picture – ‘Who viewed your profile’ – click on the blue number
  • From your profile – scroll down to your dashboard (only you can see this) – click on ‘Who viewed your profile’

12. How to see activity

On your homepage, under ‘Who viewed your profile’ you then have ‘Views of your article/post’ – this will be your most recent posting, or or last article.

You can get to see all of your activity from the following two ways:

  • From your ‘Me’ icon (top bar on every page, small with your profile photo). Click the down arrow, go down to ‘Manage’ and select ‘Posts & Activity’
  • From your profile – scroll down to your activity section (under dashboard), select ‘See all’

13. How to get back to homepage

LinkedIn is a website, even if what you are looking at is different to what someone else is looking at. And like any website, if you get lost at all just click the LinkedIn logo on the top left of the page to bring you back to your homepage.

14. How to reorder news feed chronologically

Your news feed will always be displaying ‘Top’ items when you log into LinkedIn. This means you are seeing posts in the order which LinkedIn wants you to – this is based on activity so it might be posts that your connections have liked, commented on, shared, as well as posted themselves etc… It won’t necessarily be in chronological order though.

You can change this by: at the top right of your news feed posts, click to change from ‘Top’ to ‘Recent’

15. How to minimise ‘Messages’ bar

Have you ever noticed that your messages from the ‘Messages’ bar are in the way and blocking some of your content? Simply click where is says ‘Messages’ to minimise or maximise to bring it back up.

16. How to save/hide/report posts

Ever noticed the three dots at the top right of a post? Click it and what do you see? Options for actions to take with the post including ‘Save for later’, ‘Hide this post’ and ‘Report this post’.

17. How to block/report/delete someone

Click on the person’s page (don’t worry about being seen, once you’ve blocked them they won’t see it…). Click on the ‘More’ button under the banner – you have two options: ‘Remove connection’ and ‘Report/block’. You can also ‘Unfollow’ from here too – if you just don’t want to see their content (please don’t do it to me…. 🙈)

18. How to tag people/companies

Tagging people and companies will alert them to your post, and when they like or comment it will open it up to their network/followers as well. To tag – start with @ then type their name.

Things to note – sometimes, if you have a lot of content, tagging won’t work – go back to the top of your post, tag them, copy and paste it where you wanted it to go. Also, sometimes the name of the person or company won’t appear. Try playing around with it – use the second name first, etc… Also, if you replace the space with an underscore ( _ ) it will link all the names and should work.

19. How to add hashtags

Hashtags can open your post up to a wider audience and place your content in front of people not in your connection circle. Simply use the hashtag symbol ( # ) before typing the word you want to use.

(Tip – you can search hashtags in the search bar by typing it in with the hashtag symbol – ie #hashtag – and you will see how many followers it has, and some posts which are using it. Search first to select ones with larger followings to use)

20. How to remove hashtags/groups/pages

Similar to your skills in your profile, some of the hashtags, groups and pages you are following might not be of interest any more. To unfollow go to your ‘My Network’ tab (two person icon the the top of the page). From there you will find, down the left hand side, all of the items included including connections, contacts etc. Also – groups, pages and hashtags. if you click those you will get them all in a very neat page and you can simply click ‘Unfollow’.

21. How to find settings

The settings on LinkedIn can be a little difficult to navigate, but once you know where to find them it’s a lot easier. For this head back up to the top to your ‘Me’ icon and click the down arrow. ‘Settings & Privacy’ will be under the ‘Account’ section.

BONUS

22. How to download your connections

This one is not very well known, and it’s not really a ‘basic’, but it can be very useful. Go to ‘Settings’ and then chose ‘Data Privacy’. Then select ‘Get a copy of your data’. There’s lots you can download from there but the one I use the most is ‘Connections’.

When you download it, it will be exported into a CSV. file. You will be given: Name, Company and Position. There won’t be contact details, but that’s okay since a lot of the time it’s wrong anyway… However, you can sort the file into a list for you to make contact with, to invite to events, follow your company page etc… It’s a lot easier than trying to sort through your connections whilst on LinkedIn!

Did you know about all of these? Or have you learnt anything today? Either way, I hope you enjoyed it and found some of it useful.